International fulfilment
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Supplement fulfilment covers the storage, picking, packing, shipping and returns handling of vitamins, supplements and nutrition products for e-commerce brands. Efulfilment Europe runs AI-powered supplement fulfilment from the Netherlands, with stock held by batch and expiry date and dispatch across Europe through our carrier partners.
While you build the brand, we run the operation: integrations with Shopify, WooCommerce, Magento, Amazon and Bol.com, stock rotated by expiry date, full batch traceability from inbound to dispatch, and subscription orders released on schedule.
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Choosing a fulfilment partner for supplements comes down to four things: stock rotation, traceability, dispatch speed and handling repeat orders.
Inventory is picked on a first-expired, first-out basis, so the stock closest to its date leaves first and shelf life is not lost sitting in the racking.
Every unit is recorded against its batch and lot number from inbound receipt through to dispatch, so a batch can be traced to the orders it went out on.
Repeat orders are the core of most supplement brands. Recurring orders arrive from your webshop and are released on their due date without manual handling.
Connect Shopify, WooCommerce, Magento, Amazon and Bol.com. Orders, stock and tracking synchronise automatically.
Supplements have requirements most fulfilment operations are not built around. Stock has a date on it, every unit has to trace back to a batch, and what may be sold is not the same in every market you ship into.
A tub with fourteen months left is worth more than the same tub with four. Stock that is not rotated by expiry date turns into write-off, and the write-off is usually invisible until it is too late to sell.
If a batch has to be withdrawn, the question is which orders it went out on and to whom. That answer has to exist in the system rather than in a spreadsheet somebody kept.
Permitted dosages, ingredients and label claims vary across European markets. The operation must send the right stock to the right destination, rather than treating Europe as one warehouse.
Supplement brands run on repeat orders. A monthly cycle means a predictable spike on the same dates every month, and those orders have to leave on time or the subscription is cancelled.
Five-kilogram powders and thirty-gram bottles fall into different weight brackets at different rates. Carrier choice per parcel is where the shipping cost is actually decided.
Once a seal is broken the unit is not saleable. Returns have to be inspected and written off correctly rather than restocked by default, or the stock figures stop being true.
AI is what connects the warehouse, the software and the carriers into one operation. It is the reason the points above can be handled at the same time rather than traded off against each other.
Stock is allocated by expiry date rather than by location, so the oldest saleable batch is picked first without the warehouse team having to check.
Stock approaching its date is flagged while there is still time to promote it, bundle it or move it, rather than after it has become a write-off.
Historical and seasonal data helps plan capacity around subscription release dates and campaign peaks.
Orders move from webshop to warehouse without manual handling, including recurring subscription orders on their due dates.
The system selects the most suitable carrier for each order, weighing destination, delivery speed, service level and cost.
Batch and lot data is recorded at every step, so the orders linked to a given batch can be retrieved without reconstructing them by hand.
We run our own fulfilment warehouses across Europe. Your stock starts in the Netherlands, and as your volume in a market grows, we move stock into our warehouse in that country, so orders ship locally instead of crossing a border.
One contract, one system, one team, accountable for the result. You are never handed over to another company.
Next-working-day delivery as standard.
Next-working-day delivery through established local carrier partners.
Cross-border supplement fulfilment with customs, VAT and documentation handled for you.
International shipping through 75+ carrier options, with each shipment routed for the best balance of speed and cost.
Where your stock sits is decided together as you grow. When moving stock into a market starts to make sense for you, we will say so.
Everything between stock arriving with us and the order leaving for your customer.
Inbound and batch registration – Pallets, parcels or loose items received, counted and put away, with AI-managed stock by batch and expiry date.
Storage – Products held in conditions suited to the product, organised so that expiry rotation is possible rather than theoretical.
Pick and pack – Orders picked on a first-expired, first-out basis and packed to your specification.
Kitting and bundles – Starter kits, stacks and subscription boxes assembled to your build list.
Shipping – Access to 75+ carrier options for domestic and international dispatch.
Returns – Returned orders inspected, then written off or returned to inventory according to your rules.
Support (optional) – If you want us to, we handle delivery-related customer enquiries using our fulfilment tools and order data.
Our platform connects with the e-commerce systems supplement brands already use: Shopify, WooCommerce, Magento, Amazon, Bol.com and OpenCart, plus custom API integrations.
Orders, inventory and tracking synchronise automatically, including recurring subscription orders, so your team has visibility without manual imports.
One order, from webshop to dispatch.
01
Your webshop sends the order into our fulfilment system automatically, including subscription orders on their due date.
02
Available inventory is checked and the batch closest to its expiry date is allocated.
03
The order is picked, checked against its batch record and packed to your specification.
04
A carrier is selected for the parcel and the order is dispatched with tracking.
See the full fulfilment process
Your webshop sends each order directly into our fulfilment operation, one-off and recurring alike. No manual order entry.
See what is available, which batch it belongs to and when it expires.
Your packaging, inserts and bundle build lists are followed as part of the pick.
Delivery-related enquiries can be handled by us using the same order data, as an optional add-on.
Running supplement fulfilment in-house means holding the space, the people and the expiry discipline yourself, and it gets harder as the range grows.
Expiry rotation stops being something your team has to remember.
Batch traceability exists in the system rather than in a spreadsheet.
Subscription peaks are absorbed by the operation rather than by your evenings.
European markets open without building a second warehouse.
Supplement fulfilment covers the storage, inventory management, picking, packing, shipping and returns handling of vitamins, supplements and nutrition products for e-commerce brands. A specialist supplement fulfilment company also handles what general warehouses do not: stock rotation by expiry date, full batch and lot traceability from inbound to dispatch, and subscription orders released on schedule.
The Netherlands offers a strategic logistics location for European fulfilment, with the Port of Rotterdam, Schiphol Airport and strong road, rail and inland-waterway connections. Its location provides rapid access to major European markets, with Dutch logistics infrastructure supporting access to around 170 million European consumers within 24 hours.
Yes. Every unit is recorded against its batch and lot number at inbound, and that record follows it through picking, packing and dispatch. If a batch ever has to be withdrawn, you can retrieve exactly which orders it went out on and to whom — from the system, in minutes, rather than reconstructing it from a spreadsheet.
Stock is picked first-expired, first-out (FEFO). Allocation happens by expiry date rather than by warehouse location, so the oldest saleable batch leaves first without anyone checking dates by hand. Stock approaching its date is flagged while there is still time to promote it, bundle it or move it — not after it has become a write-off.
Yes, and for most supplement brands this is the majority of volume. Recurring orders arrive from your webshop and are released on their due date without manual handling. A monthly cycle means a predictable spike on the same dates every month, and our capacity planning uses your historical data to absorb it — so the orders leave on time and the subscription does not get cancelled.
We integrate directly with Shopify, WooCommerce, Magento, OpenCart, Amazon and Bol.com, plus other marketplaces and custom platforms via API. Orders, inventory and tracking sync automatically between your store and our fulfilment centre, including recurring subscription orders, so your supplement fulfilment runs without manual imports or spreadsheet exports.
Yes. By storing your stock in our Netherlands fulfilment centre, your EU orders ship domestically from within the EU. No customs delays at delivery, no surprise charges for your customers, and no Brexit friction for UK brands. Customs, VAT and documentation are handled for you. Permitted dosages, ingredients and label claims vary between European markets, so we ship the stock you have designated for each destination rather than treating Europe as one pool.
Partner with Efulfilment Europe for AI-powered supplement fulfilment, European warehousing with batch and expiry control, connected e-commerce technology and international dispatch built for brands that want to grow.
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